Question: Question 1 The three prescriptions involved in developing a personal - selling philosophy are to adopt the marketing concept, to assume the role of problem

Question 1
The three prescriptions involved in developing a personal-selling philosophy are to adopt the marketing concept, to assume the role of problem solver or
partner in helping customers make informed and intelligent business decisions, and to
learn skills of persuasion
overcome objections
value personal selling
assess risk accurately
Question 1 The three prescriptions involved in developing a personal-selling philosophy

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