Question $2[25$ Marks$]$

Read the following case study and answer the questions that follow.

$($a$)$ You have just been appointed to the role of Strategy management and you are tasked to

lead the Government parastatal BOFINET to greater levels $($using electronic commerce$)$

by assessing the current technologies that Botswana as a country has already invested in$.$

It is obvious that electronic commerce is built on top of a number of different technologies

that create a layered, integrated infrastructure that permits the development and

deployment of electronic commerce applications. The fact of the matter is that each layer

is founded on the layer below it and cannot function without it$.$ To be specific these layers

are five $(5)$ in number and they are: National information infrastructure; Message

distribution infrastructure; Electronic publishing infrastructure; Business service

infrastructure; and finally, Electronic commerce applications.

You are expected to describe to the rest of management what these five layers mean, and

considering how they depend on each other. $(15$ marks$)$

i$.$ National Information infrastructure $($NII$).$

ii$.$ Message distribution infrastructure.

iii. Electronic publishing infrastructure.

iv$.$ Business service infrastructure.

v$.$ Electronic commerce applications.

$($b$)$ Using the famous economist Ronald Coase theory, describe what is meant by Reduction

of Buyers Transaction costs. $(5$ marks$)$

$($c$)$ By way of giving examples, the meaning of Commoditization and efficient markets.

$(5$ marks$)$