Question 2 (2 points)

Retake question

Which metric tracks how a user interacts with an app?

Question 2 options:

	User Experience
	The Golden Metric
	App Acquisition
	Screen Flow

Question 5 (2 points)

Retake question

There are three types of metrics that can be used: usage and engagement metrics, profitability metrics, and the golden metric.

Question 5 options:

	True
	False

Question 6 (2 points)

Retake question

Which metric tracks how much it costs to get new users?

Question 6 options:

	Lifetime Value (LTV)
	Cost Per Acquisition (CPA)
	Average Revenue Per User (ARPU)
	Return on Investment (ROI)

Question 8 (2 points)

Retake question

Which metric is based on user reviews/feedback/ratings?

Question 8 options:

	The "Golden" Metric
	Average Session Length
	Retention Rate
	Stickiness

Question 9 (2 points)

Retake question

Which metric tracks how a user downloaded an app?

Question 9 options:

	Downloads and Installs
	Retention Rate
	User Experience
	App Acquisition

Question 10 (2 points)

Retake question

Which metric tracks how much a mobile app is making based on how much you have spent?

Question 10 options:

	Lifetime Value (LTV)
	Return on Investment (ROI)
	Average Revenue Per User
	Stickiness