Question: QUESTION 2 30 points Save Answer A Lab Experiment was conducted to understand the impact of different advertisements among men and women. The following table

QUESTION 2 30 points Save Answer A Lab Experiment was conducted to understand the impact of different advertisements among men and women. The following table displays t-test results. Answer the following two questions in detail. What Kind of Ads are Effective? Ad Element Mean (max=7) Informational 2 4.3* Humorous Female 4.8 Male 5.8 Female 6.0 Touching/ Male 4.0* Emotional Female 4.8 Sex appeal Male 5.5* Female 4.7 Ads with Attractive Models Male 5.4* Female 4.5 Colorful Ads Male 4.3* Female 5.0 Note: Star(*) indicates P-Value is less than 0.05. Each question below worth 6 points. Describe in details. Single line answers are not accepted, and will be graded 0 points. a) What is/are the hypotheses? b) What type of statistical (data) analysis was conducted? and Why it is approporate? c) Develop a Concussions section based on data analysis. d) Develop recommendation section of the marketing research report? e) What are the limitations of the study?, and provide your suggestions to fix those limitations. TT TT Paragraph + Arial 3 (12pt) - E - T - . . Click Save and Submit to save and submit. Click Save All Answers to save all answers. Save All Answers Save and Submit Q Search or type URL +
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