Question 3 (2 points) Which does not follow from too much diversification? Managers use strategic rather than financial controls Executives fail to understand all the company's business units Managers become shortsighted Firms try to innovate through acquisition Question 4 (2 points) A craft beer producer operating in a profitable niche at the periphery of a market dominated by a mass beer producer in the center is an example of which generic strategy? differentiation cost leadership integrated cost leadership/differentiation focused