Question: Question 4 (25 Marks) In relation to question 3, banks have the choice of utilizing on-premise or cloud-based CRM applications. Critically discuss the differences between

Question 4 (25 Marks) In relation to question 3, banks have the choice of utilizing on-premise or cloud-based CRM applications. Critically discuss the differences between on-premise and cloud-based CRM systems. Include your view on the best option banks should consider.

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