Question 47 1 points Best Buy, a leading consumer electronics retailer, wanted to explore the viability of expanding its selection to include health and fitness departments within stores. The goal was to learn how well customers would accept brand expansion with a particular focus on creating a health and fitness shopping experience that would appeal to female shoppers. Researchers invited ten female shoppers who had recently purchased fitness equipment to participate in a round-table discussion to better understand their decision-making processes as well as to identify the triggers for investing in home fitness equipment. Best Buy utilized the research approach and a as the form of collection methodology. Question 47 of 81 Moving to another question will save this response. AGED 400 92 4/3 O RI