Question: QUESTION 5 ( 2 0 Marks ) As a product enters the growth phase of its life cycle, marketing strategies evolve significantly to capitalise on

QUESTION

5 (20

Marks

)

As a product enters the growth phase of its life cycle, marketing strategies evolve significantly to capitalise on the increasing sales momentum. Using a mobile device of your choice

(

.

.

Samsung smartphone

),

assess the marketing mix tactics employed to drive sales during this crucial period.

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