Question: QUESTION 8 The customer experience with a service should be managed to ensure it will be unique to each individual customer's experience. allows for spontaneity
QUESTION
The customer experience with a service should be managed to ensure it
will be unique to each individual customer's experience.
allows for spontaneity and not be too rigid or planned.
differentiates a service from other service offerings.
will be independently judged by someone outside the firm to guarantee objectivity.
stresses the similarities in style, function, and form of the organization's service relative to the top competitors in the industry.
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