Question $9$: How do I differentiate between owned and paid media?

Owned media is all the channels that a company owns whereas paid media is a marketing activity that is paid for.

Owned media is all the channels owned by a company whereas paid media is content the public shares digitally about the company.

Owned media is the media created by the public and paid media is when the public charges companies to use their created media.

Owned media is the media created by the customer whereas paid media is a marketing activity that is paid for.