Question:

Find and identify a poorly drafted negative or persuasive communication $($e$-$mail$)$ you may have come across at your $($or any other$)$ workplace.

$-$ Provide the context and the communication $($e$-$mail$)$ identified by you $($You may remove any sensitive information and identifiers for confidential reasons.$)$

$-$ Identify and explain the weak areas in the mail.

$-$ Rewrite the communication as per the principle of effective business writing and suitable strategies relevant to the type of communication $($negative$/$persuasive$)$

Scoring guide $-$ Evaluation Criteria Points :

CO$-1(5$ marks$)$:

Context of the situation including the poor communication

Clear context of the case$/$situation given including the poor communication as asked in the question.

CO$-2(10$ marks$)$:

Identification and listing of Specific improvement areas

Specific improvement areas clearly listed in the poor communication described in the answer.

CO$-3(10$ marks$)$:

Revised Communication$-$ Organization & Development of ideas

Clear introduction stated and developed with purpose Logical arguments and analysis $-$Easy to follow Thorough comprehension of the topic Significant evidence and validation of points for effective persuasion of information Clear and comprehensive conclusion or summary

CO$-3(5$ marks$)$:

Revised communication $$ Tone and word choice

Tone consistently professional Word choice precise, correct and appropriate

CO$-3(5$ marks$)$:

Revised Communication$-$ Spelling, Grammar, Sentence & Paragraph Structure

Very few errors Errors do not interfere with communication Sentence structure makes communication easy to read Paragraphs are focused and coherent Quotations add value

Total: $35$ marks