Question: Questions Using Porter's five industry forces, map the soft - drink industry. What are the risks and opportunities of the strategies followed by Pepsi? Of
Questions
Using Porter's five industry forces, map the softdrink industry.
What are the risks and opportunities of the strategies followed by Pepsi? Of CocaCola?
How would you respond to CocaCola's change in sales policy? How would you reassure Pepsi's board members that this response will allow the company to remain competitive and profitable?
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