Read Article 2 and Article 3 To what extent to do you think that some of the brand engagement regarding social justice issues is genuine versus opportunistic How do we hold brands accountable (Check the Two Links Down) LINK TO ARTICLE 2 https medium com swlh are companies using black lives matter for marketing purposes 77ee366bf4aa LINK TO ARTICLE 3 https www impactplus com blog marketing with pride vs rainbow washing marketing lessons from pride month 2019

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Question: Read Article #2 and Article #3 . To what extent to do you think that some of the brand engagement regarding social justice issues is

Read Article #2 and Article #3.

To what extent to do you think that some of the brand engagement regarding social justice issues is genuine versus opportunistic? How do we hold brands accountable?(Check the Two Links Down)

LINK TO ARTICLE #2: https://medium.com/swlh/are-companies-using-black-lives-matter-for-marketing-purposes-77ee366bf4aa
LINK TO ARTICLE #3: https://www.impactplus.com/blog/marketing-with-pride-vs-rainbow-washing-marketing-lessons-from-pride-month-2019

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