Question: Read carefully case study 2 Thai Brewery Deploys QFD Tools to Tap Into Consumer Motivation. Make notes regarding the main ideas in the case. Develop

Read carefully case study 2 Thai Brewery Deploys QFD Tools to Tap Into Consumer Motivation. Make notes regarding the main ideas in the case. Develop answers for the following question in consideration of the Voice of the Customer & developing QFD material that you have reviewed this week.

Explain how QFD helped the company to understand the customers needs.

Explain the steps and the tools that are used to implement the QFD.

Your answer should be a minimum of 3 pages in length.

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