Question: Read Chapter 2 s case on Tastykake Sensables. Provide a 2 - 3 ( minimum ) page write up addressing the following: Describe the product

Read Chapter 2s case on Tastykake Sensables. Provide a 2-3(minimum) page write up addressing the following: Describe the product development process How did the development process of Sensables compare with the new products process discussed in the book? What were challenges that occurred in this If you were the manager in charge, what would you recommend should have been done/not done? What are your thoughts on marketing and communications that took place?

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