Read the case Chad's Creative Concepts on page$-28$ and answer the following questions:

What are the two product lines?

Custom, and standard

What are the product characteristics $($variety$,$ customization, size of each order$)$ of each line of product? Custom. specified wood, more pricey

What are the competitive priorities of each line of product?

For questions $4$ to $7,$ base your answers on what the theory in Chapters $1$ & $2$A suggests. $4.$ What should the operations strategy $($MTO; ATO; MTS$)$ be for each product line?

$5.$ What must the process structure be for each product line?

$6.$ What must the resource flexibility be for each product? What kind of resources should be used?

$7.$ What must the level of capital intensity be for each product line?