Read the Opening Profile Case $($WriteLab; pages $161-162)$ and answer the following questions:

List WriteLab$$s direct competitors and tell me why you picked these companies as direct and indirect competitors.

List WriteLab$$s indirect competitors and tell me why you picked these companies as direct and indirect competitors.

$.$ Answer the following questions:

a$.$ What are the $5$ industry types? List and explain each type.

b$.$ List the characteristics of each industry type?

c$.$ What types of opportunities are available to new entrepreneurs in each industry type?

Compared to its competitors, what are the competitive advantages WriteLab has? Why?

What would be the most important disadvantage WriteLab has against its competitors? Why?

Read Savvy Entrepreneurial Firm $($pages $180-181)$ and answer its $3$ critical thinking questions $($below$)$ in page $181.$

$1.$ What are the common attributes across the three companies in this feature? How do these attributes help the companies thrive in otherwise competitive industries?

$2.$ In what ways are each company$$s features redefining the customer experience in their industries?

$3.$ Of the three companies featured, which one do you think will have the most profound impact on its industry? Describe what you think the impact or impacts will be$.$

Read Panera Bread Case $5\mathrm{.}1($pages $187-189)$ and answer its questions: $5-40$; $5-41$; $5-42$; $5-43)$

$5-40.$ How has Panera Bread established a unique position in the restaurant industry?

$5-41.$ How has Panera Bread$$s unique position in the restaurant industry contributed to the firm$$s success?

$5-42.$ What barriers to entry has Panera Bread created for potential competitors?

$5-43.$ What are Panera Bread$$s primary sources of competitive advantage?