Research indicates that in regards to groups and conformity, the social impact theory and social influence model
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Research indicates that in regards to groups and conformity, the social impact theory and social influence model are both right. Explain both theories regarding the effect of group size on the pressure to conform. How or under what conditions each theory holds true (ie which type of influence).
Related Book For
Research Methods For Business Students
ISBN: 9781292208787
8th Edition
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
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