Research is an important tool businesses use for strategic planning. On average, businesses spend about 3.8...
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Research is an important tool businesses use for strategic planning. On average, businesses spend about 3.8 percent of sales on research activities each year. In a recent year, three top businesses worldwide in terms of research expenditures were Toyota, Novartis, and Microsoft. Toyota invested $9.9 billion on research with sales of $226.1 billion. Novartis's investment was $9.6 billion on research with $58.6 billion in sales. Microsoft's research budget was $9 billion and sales were $69.9 billion. Calculate the percentage of annual sales each company invested in research. Determine the percentage of sales invested in research by all three companies combined. Compare it with the average of all businesses. Research is an important tool businesses use for strategic planning. On average, businesses spend about 3.8 percent of sales on research activities each year. In a recent year, three top businesses worldwide in terms of research expenditures were Toyota, Novartis, and Microsoft. Toyota invested $9.9 billion on research with sales of $226.1 billion. Novartis's investment was $9.6 billion on research with $58.6 billion in sales. Microsoft's research budget was $9 billion and sales were $69.9 billion. Calculate the percentage of annual sales each company invested in research. Determine the percentage of sales invested in research by all three companies combined. Compare it with the average of all businesses.
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Related Book For
Fundamentals of Cost Accounting
ISBN: 978-0077398194
3rd Edition
Authors: William Lanen, Shannon Anderson, Michael Maher
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