Question: Sampling remains one of the more important data collection techniques available to the business researcher. Firstly, outline the important advantages of employing sampling. Secondly, analyze
Sampling remains one of the more important data collection techniques available to the business researcher. Firstly, outline the important advantages of employing sampling. Secondly, analyze the particular existential challenges faced by researchers now in employing this technique. Finally, provide examples of research problems/research scenarios where sampling might be the most effective data collection strategy.
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