Question: Saved Help Save 1 C Qu . 1 6 The marketing director for Lifestyle Games,... The marketing director for Lifestyle Games, a board game company,
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The marketing director for Lifestyle Games, a board game company, wants to improve the company's relationship with its product distributors in ho of earning more market share and higher profits. Since distributors are part of the environment for Lifestyle Games, higher profits will be good for both Lifestyle Games and its distributors.
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