Question: Saved Help Save & Exit 2 Marketers analyze comments posted by consumers on sites such as Facebook, Twitter, and online blogs to assess the favorability

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Marketers analyze comments posted by consumers on sites such as Facebook, Twitter, and online blogs to assess the favorability or unfavorability about a company and its products in a process known as

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keyword analysis.

customer relationship management.

sentiment analysis.

situation analysis.

value cocreation.

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Saved Help Save & Exit 2 Marketers analyze comments posted by

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