Question: Scenario Objectives: Scenario E Senior management expects you to release a new printer that represents a significant improvement over your competitor's expected printer. By positioning
Scenario Objectives: Scenario E
Senior management expects you to release a new printer that represents a significant improvement over your competitor's expected printer. By positioning the printer as a high-end, fully featured printer you will be able to price it significantly higher while still maintaining market share. The schedule remains the same, making this a difficult goal to achieve.
The points available for meeting the scope goal have been increased and are significantly higher than for schedule or cost. Target specs are clearly defined, well understood, and expected to remain stable throughout the project. Management has committed to providing stable access to resources during the project.
Specific Objectives
Target Scope: Level 4
This will allow you to leapfrog the competitor's expected new product announcement and become the market leader. You will receive 300 points for delivering a printer with the scope requested.
Target Schedule: Week 12
This schedule will allow you to ramp up manufacturing and marketing soon enough to preempt the competitor announcement with one of your own. You will receive 125 points for meeting your schedule goals and up to 75 additional points for completing ahead of schedule.
Target Cost: $40,000
This will support a lean cost structure that will enable you to release the new printer with a good profit margin. You will receive 200 points for meeting your budget/resources goals and up to 100 additional points for completing under budget.
You may also receive up to 100 points for team process by maintaining a consistent morale of 8595%.
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