Question: Section A: Multiple Choice Questions (Each MCQ carries 0.5 Mark) (Total marks =8 ) 1) What are the routes to market? a) Brick-and-mortar channel and

Section A: Multiple Choice Questions (Each MCQ
Section A: Multiple Choice Questions (Each MCQ carries 0.5 Mark) (Total marks =8 ) 1) What are the routes to market? a) Brick-and-mortar channel and online channel b) Online channel and hybrid channel c) Brick-and-mortar channel and hybrid channel d) Brick-and-mortar channel, online channel, and hybrid channel 2) In a high-service retailing system: a) Margins are higher, but turnover is lower b) Margins are higher, and turnover is higher c) Margins are lower, but turnover is higher d) Margins are lower, and turnover is lower 3) Which are the retailer types that mainly focus on margin? a) Department store and convenience store b) Department stores and Specialty Stores c) Specialty Stores and Warehouse club d) Discount Stores and Hypermarket 4) According to the demands of the modern Omni-channel: a) Pure brick-and-mortar retailers do not need means to offer information online and increase their service levels to justify visits to their store b) Pure online retailers have to invest in convenient pickup options c) Pure online retailers have to give consumers opportunities to inspect products in person d) Pure online retailers have to help make experience goods searchable in some way e) b, c, and d

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