SECTION B Answer any THREE (3) questions in this section. (60 MARKS) QUESTION 3 (20 Marks) The market or task environment refers to the environment that immediately surrounds the organisation Elaborate on FIVE (5) elements of the market environment QUESTION 4 (20 Marks) You are the marketing manager of a private higher education institution and some employees in your department have being given the task to organise a career day for schools in the community Using suitable examples, explain FOUR (4) steps of the control process that you will undertake to monitor their activities and take corrective action, where necessary QUESTION 5 (20 Marks) Once established, banks become a regular source of financing. Explain FIVE (5) criteria that lenders and investors use when evaluating the creditworthiness of entrepreneurs seeking financing AC Go e