Question: Select a company that has published a mission statement on its Website. Evaluate its mission statement along each of the following criteria. - Is the
Select a company that has published a mission statement on its Website. Evaluate its mission statement along each of the following criteria.
- Is the mission statement comprehensive? Is it concise?
- Does the mission statement delineate in broad terms what products or services the firm is to offer? Is the mission statement consistent with the companys actual activities and competitive prospects?
- Is it necessary that the five steps in the strategic management process be performed sequentially? Why or why not?
- What is the difference between an intended strategy and a realized strategy? Why is this distinction important?
- How have outside perspectives influenced the development of the strategic management field?
- Does the CEO alone make the strategic decisions for an organization? Explain.
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