Question: Select all that apply In new - product development, the highest level of risk occurs under which two circumstances? The products fail to generate sales

Select all that apply
In new-product development, the highest level of risk occurs under which two circumstances?
The products fail to generate sales
The products prove to be dangerous, defective, or deceptive
The products take away sales from existing products
The products can be easily imitated by competitors
Select all that apply In new-product development, the highest level of

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