Question: Select yes for resource weaknesses below that are accurate and choose no for those that are not. a. Weaker brand name recognition and reputation than
Select yes for resource weaknesses below that are accurate and choose no for those that are not.
a. Weaker brand name recognition and reputation than key competitorsNike and the adidas Group.
(Click to select) Yes No
b. Smaller product line breadth compared to Nike and the adidas Group.
(Click to select) Yes No
c. Relatively limited distribution outside North America (although UAs global distribution capabilities are growing/improving).
(Click to select) Yes No
d. Relatively small global presence.
(Click to select) Yes No
e. Relatively small lineup of product offerings as compared to Nike and the adidas Group.
(Click to select) Yes No
f. A smaller portfolio of celebrity endorsements than Nike and adidas worldwide, but in North America its celebrity portfolio was considerably more potent than in other parts of the world.
(Click to select) Yes No
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