Show Attempt History Current Attempt in Progress X Your answer is incorrect. When calculating the marketing ROI, it is relatively straight forward to estimate the profit from as well as the investment that goes into a marketing initiative since marketing initiatives are not very complicated. O it is difficult to estimate the profit from as well as the investment that goes into a marketing initiative. O it is difficult to estimate the profit from a marketing initiative but easy to estimate the investment that goes into it. O it is easy to estimate the profit from a marketing initiative but difficult to estimate the investment that goes into it. e Textbook and Media Save