Strategies for competing internationally and or globally is a common concern for many companies. Based on the
Question:
Strategies for competing internationally and or globally is a common concern for many companies. Based on the chapter readings, and not using the company that you work for – research a publicly traded fortune 500 company (utilizing at least two years of annual reports (10K’s) and the company website):
A) How this company responded to questions like "how should we manage growth in the overseas expansion?" – considering whether it’s best to maintain a one-country production base, franchise, utilize strategic alliances or use a worldwide approach – Discuss and explain why the company took this approach.
B) Occasionally an organization may decide that it needs to enter a new line of business, whether to diversify its holdings or to better compete with rivals. Using the company from part (a) above, research and explain in sufficient detail what this company did and how far was it willing to move from its core competencies. Was this a risk for the company? Fully discuss.