Students are to select a successful or a failed M&A case carried out or attempted by a listed firm from any stock exchanges in the world, and conduct a detailed analysis of it. Please show all your work and explain your findings.

listed firm choosen in the case are eBay and Skype.

2. Industry overview of target firm and bidder

What type of merger: Vertical merger, horizontal merger, or conglomerate merger?

Who are the leaders in the industry? The market share of target and bidding firm in the industry.

Are there any government regulations related to this specific industry and M&A case? Is the case motivated by regulatory changes? Explain.

The historical industry performance: How does industry performance affect the M&A case?

How many competitors exist in the industry? Are there market leaders?

Motivation of the merger What motivates the bidder to carry out the deal? Operational or financial synergy, undervalued target, seeking market share, diversification, or other reasons. Explain.

Advantages and disadvantages of merger for acquiring firm What are the potential benefits or costs of the deal for the acquirer? If you were the shareholder in the acquiring company, would you support the deal? Why?

Timeline of the deal Indicate the announcement date of the merger, offer price, premium, share or cash offering, financing and other critical events in this deal.