Question: Target marketers who are combiners: Question 9 options: a . use multiple marketing mixes to zero - in on the needs of multiple distinct submarkets.

Target marketers who are "combiners":
Question 9 options:
a. use multiple marketing mixes to zero-in on the needs of multiple distinct submarkets.
b. use one marketing mix to appeal to multiple submarkets, even though the submarkets have some distinct differences.
c. are also called mass marketers.
d. combine print ads and Internet ads in a single marketing campaign.
e. use multiple marketing mixes to appeal to a single market segment,
 Target marketers who are "combiners": Question 9 options: a. use multiple

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