Question: Task 4.2 application exercise 1. How does horizontal growth differ from vertical growth in a corporate strategy? 2. What are the advantages and disadvantages of

Task 4.2

application exercise

1. How does horizontal growth differ from vertical growth in a corporate strategy?

2. What are the advantages and disadvantages of an internal growth strategy

and an external growth strategy? Compare them. Which approach is better

as an international entry strategy?

3. Is stability really a strategy or just an empty term without strategy?

4. Compare and contrast the SWOT analysis with the portfolio analysis.

5. What strategies can be used for multi-tier corporations business?

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