TASK Review the materials on Page 2 and answer the following questions. 1. Connect this company's journey to three(3) of the Attitudes and Behaviours as described on Pages 5 - 8 (LO2 of Stage 1) of the course text and EXPLAIN each connection. 2. Explain how this company's journey reflects the materials addressed in Figure 2.5 (See below) of the course text. 3. Based on the information available to you, identify what in your opinion would be one item in each of the 4 SWOT elements. Explain each item. HANECO - (adapted from company website) About Us Haneco Canada Inc. is a part of a multinational LED manufacturer expanding from South Australia. The company is committed to creating a more sustainable future through energy efficient products. We have a proud history of efficiently retrofitting businesses with LED alternatives, Haneco Canada offers a wide range of products to meet the majority of lighting needs. Through utilizing our technology, we provide each individual client with the most cost-efficient solution while linking them with applicable rebates. History Shifting Business Models Originally, we sought to follow a conventional business model. But Haneco Canada found that with that business model most potential customers would resort to some of the larger American brands for LED fixtures. Determined to showcase the innovation and design of the Haneco's products, Haneco Canada moved from the wholesaler approach to a full turnkey solution where Haneco worked with individuals to find their specific needs, connected them with right product, and could then support a project long after it finished. Connecting to Different Industries In the beginning Haneco Canada started working with mostly larger residential buildings. We then expanded from exterior fixtures to include interior lights. Showing our business clients their optimal savings has been a staple differentiating tactic by Haneco Canada. This approach has allowed us to work with aircraft manufacturers, shipping companies, parking garages and more. Haneco works with each customer to understand their needs, and with this open communication we have been able to work with food processing plants and medical facilities to ensure that Haneco's products offer the proper quality and safety needed to work in more sensitive industries. Going Forward Going Forward Haneco Canada plans to evolve by continuing to develop new energy eflicient products. Book Your Free Assessment FIGURE 2.5 YOUR PROJECT IDEA PROCESS Discuss your strengths, weaknesses, personal beliefs, values. Brainstorm potential products or services Pick five best new business ideas Refine the list down to one idea TASK Review the materials on Page 2 and answer the following questions. 1. Connect this company's journey to three(3) of the Attitudes and Behaviours as described on Pages 5 - 8 (LO2 of Stage 1) of the course text and EXPLAIN each connection. 2. Explain how this company's journey reflects the materials addressed in Figure 2.5 (See below) of the course text. 3. Based on the information available to you, identify what in your opinion would be one item in each of the 4 SWOT elements. Explain each item. HANECO - (adapted from company website) About Us Haneco Canada Inc. is a part of a multinational LED manufacturer expanding from South Australia. The company is committed to creating a more sustainable future through energy efficient products. We have a proud history of efficiently retrofitting businesses with LED alternatives, Haneco Canada offers a wide range of products to meet the majority of lighting needs. Through utilizing our technology, we provide each individual client with the most cost-efficient solution while linking them with applicable rebates. History Shifting Business Models Originally, we sought to follow a conventional business model. But Haneco Canada found that with that business model most potential customers would resort to some of the larger American brands for LED fixtures. Determined to showcase the innovation and design of the Haneco's products, Haneco Canada moved from the wholesaler approach to a full turnkey solution where Haneco worked with individuals to find their specific needs, connected them with right product, and could then support a project long after it finished. Connecting to Different Industries In the beginning Haneco Canada started working with mostly larger residential buildings. We then expanded from exterior fixtures to include interior lights. Showing our business clients their optimal savings has been a staple differentiating tactic by Haneco Canada. This approach has allowed us to work with aircraft manufacturers, shipping companies, parking garages and more. Haneco works with each customer to understand their needs, and with this open communication we have been able to work with food processing plants and medical facilities to ensure that Haneco's products offer the proper quality and safety needed to work in more sensitive industries. Going Forward Going Forward Haneco Canada plans to evolve by continuing to develop new energy eflicient products. Book Your Free Assessment FIGURE 2.5 YOUR PROJECT IDEA PROCESS Discuss your strengths, weaknesses, personal beliefs, values. Brainstorm potential products or services Pick five best new business ideas Refine the list down to one idea