Question: Task: Your task is to apply theories, models, concepts, and principles from the course to enableyou to analyze, compare and contrast one of the following

Task: Your task is to apply theories, models, concepts, and principles from the course to enableyou to analyze, compare and contrast one of the following pairs of businesses:

-

Pair

2

: Costco vs

.

Sam's Club.Your analysis should focus on each companysb

)

Marketing and Customer service A few concepts to consider for the topic areas are provided below.Marketing

-

Marketing Mix

(4

),

Market segmentation, Positioning Map, Marketing Stage, CustomerService, etc. in text citation please

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