The 7-Eleven chain of convenience stores in Japan reorganized its system for supplying its stores with...
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The 7-Eleven chain of convenience stores in Japan reorganized its system for supplying its stores with food. This led to a sharp reduction in the number of trucks the company had to use, while increasing the amount of fresh food on store shelves. Someone discussing 7-Eleven's new system argues, "This is not an example of technological change because it did not require the use of new machinery or equipment." Briefly explain whether you agree with this argument. The 7-Eleven chain of convenience stores in Japan reorganized its system for supplying its stores with food. This led to a sharp reduction in the number of trucks the company had to use, while increasing the amount of fresh food on store shelves. Someone discussing 7-Eleven's new system argues, "This is not an example of technological change because it did not require the use of new machinery or equipment." Briefly explain whether you agree with this argument.
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Pricing Strategies A Marketing approach
ISBN: 978-1412964746
1st edition
Authors: Robert M. Schindler
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