Question: The AIDA model Multiple Choice consists of four basic promotion jobs. suggests that mass media can get consumers' attention only if that is what consumers
The AIDA model
Multiple Choice
consists of four basic promotion jobs.
suggests that mass media can get consumers' attention only if that is what consumers desire.
shows that the promotion effort is done once desire is aroused.
focuses on what happens after the adoption process is complete.
is less actionoriented than the purchase funnel.
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