Question: The brand must demonstrate ________, for it to function as a true point-of-difference.exploitation of competitors' weaknessclear similarity to the attributes of other brandsclear superiority on
The brand must demonstrate ________, for it to function as a true point-of-difference.exploitation of competitors' weaknessclear similarity to the attributes of other brandsclear superiority on an attribute or benefitclear profitability to the companytechnological advances for an attribute or benefitQuestion at position 33Multiple Choice
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