Question: The case study title is Ford Motor Company: Will the company strategic moves restore its competitiveness and financial performance? an analysis of external environment [industry],

The case study title is Ford Motor Company: Will the company strategic moves restore its competitiveness and financial performance?

  • an analysis of external environment [industry], and internal resources/capabilities using appropriate tools such as Five Forces, PESTEL, SWOT, Value Chain, etc.
  • Analyze financial data using ratio analysis. Additional sources for company's financial information can come from annual reports, Yahoo Finance, etc.)
  • Statement of Problems and/or Purpose of analysis (Specify the salient problem, and explain why selected.)
  • Identification of strategic alternatives available (a minimum of three mutually exclusive alternatives: explain logic and feasibility, and give advantages and disadvantages at the corporate and SBU level).
  • Recommended strategic alternative (include support)
  • Implementation plan (activity plan) recommended for the industry (including challenges and issues).
  • Evaluation and control plan

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