the company losing its brand image due to the strong competitive environment in the market. Being the
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the company losing its brand image due to the strong competitive environment in the market. Being the marketing manager of the company, What initiative would you take to re-introduced this brand to regain its brand image and become the market leader?
Related Book For
Organizational behavior
ISBN: 9780077379438
5th edition
Authors: Steven L. McShane, Mary Ann Von Glinow
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