The first Case is Sodastream.

https://hbsp.harvard.edu/import/689807

SODASTREAM INTERNATIONAL: CHAMPIONING - AND MARKETING - VALUES

Part IV. Identify External Opportunities

What is going on the firms external environment that the firm can use to its advantage? For example, if you are analyzing a case on McDonalds, an external opportunity might be the fact that the Atkins Diet has run its course and people are eating carbs again. These are not strategies herethose will come later (Part VII). In this section, focus on the external variables the firm can take advantage of.

Part V. Identify External Threats

What is going on in the firms external environment that the firm needs to defend against? Analyze competitorscompetition is certainly one external threat. Maybe government regulation is another. Possibly the taste of the target market is another. For example, if you are analyzing a case on Amtrak, one major threat is the growth of Southwest airlines and cheap, national air travel.

Part VI. Other Issues / Metrics

What other issues are going on in the case? How does the firms financial situation look? If financial data is given, what are the trends you see? Does anything you see jump out at you? Is there a lot of debt? Any expenses seem odd?

Part VII. Strategies

Based on all the issues that you identified in Parts IIVI, what do you recommend that the firm do now? Be specific as possible. General strategies like sell more products are a gimme and add little to your analysis. You have to think deep here. How can the firm use its strengths to take advantage of external issues? How might the firm have to defend itself against threats? How can the firm shore up weaknesses? Again, think of yourself as someone hired to help this firm. What do you tell them and why? What are the risks and short/long term implications of what you suggest? (Please note that this should be your longest section.)

minimum 600 words