Question: The first step in marketing is _ _ _ _ _ _ _ _ . Group of answer choices engaging customers, building profitable relationships, and

The first step in marketing is ________.
Group of answer choices
engaging customers, building profitable relationships, and creating customer delight
capturing value from customers to create profits and customer equity
constructing an integrated marketing program that delivers superior value
designing a customer-driven marketing strategy
understanding the marketplace and customer needs and wants
Not

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