Question: The five forces in the auto industry are, overall, moderately strong, with the strongest force being rivalry and the weakest force being threat of entry.

The five forces in the auto industry are, overall, moderately strong, with the strongest force being rivalry and the weakest force being threat of entry. Both factors are, in part, a function of the high economies of scale in sourcing and manufacturing, auto design and engineering, and accessible networks of sales and service centers. Buyer power is moderately strong with customers placing emphasis on the following criteria when purchasing new automobiles.
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All of the Most Important Factors When Buying a Car can be assumed to be key success factors.
Since auto engineering capabilities can support the development of fuel efficient and safe vehicles; and economies of scale in sourcing and manufacturing can support low costs and low prices, both could reasonably be assumed to be key success factors in the automotive industry.
All of the Most Important Factors When Buying a Car can be assumed to be key success factors, as well as, all of the capabilities associated with automotive design and engineering, sourcing, manufacturing, and networks of distribution and service centers.
Since good warranty and customer service is of importance to 38% of consumers, having an accessible network of service centers would necessarily be at least one key success factor.

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