The internal and external environment of a firm have a strong impact on its marketing plan. For

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The internal and external environment of a firm have a strong impact on its marketing plan. For example, COVID-19 has certainly pushed firms to use e-commerce platforms to sell products to their customers.

Discuss THREE (3) macroenvironmental factors impacting the Milo brand to serve its customers.

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Smith and Roberson Business Law

ISBN: 978-0538473637

15th Edition

Authors: Richard A. Mann, Barry S. Roberts

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Posted Date: Dec 04, 2023 05:14 AM

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The internal and external environment of a firm have a strong impact on its marketing plan. For

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i Macro environmental factors collectively shape Milos marketing strategies influencing its ability ... View the full answer

Smith and Roberson Business Law

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