Question: The marketing plan for IBM's Let's Put Smart to Work strategy includes which of these marketing tactics? Multiple Choice advertising in Outdoor magazine sponsoring the

The marketing plan for IBM's "Let's Put Smart to Work" strategy includes which of these marketing tactics?
Multiple Choice
advertising in Outdoor magazine
sponsoring the Masters golf tournament
handing out "Let's Put Smart to Work" T-shirts on select college campuses throughout the world
providing samples of new hard drives to Fortune 500 businesses
garnering a celebrity endorsement from Trevor Noah, the host of "The Daily Show"
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 The marketing plan for IBM's "Let's Put Smart to Work" strategy

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