Question: The publisher, Mark Twain Press, feels it has problems. The CEO, Charles Dickens, has instigated an analysis of costs. Here are the details of its

The publisher, Mark Twain Press, feels it has problems. The CEO, Charles Dickens, has instigated an analysis of costs. Here are the details of its cult classic, A Voyage to Arcturus.

  • A Voyage to Arcturus has fixed costs of $400,000
  • A Voyage to Arcturus has variable variable costs per book of $11.00
  • The book, A Voyage to Arcturus, sells for $27.00 per copy

a. To reach breakeven, how many copies of A Voyage to Arcturus must be sold? (Roundup your answer to the next whole number.)

b. If the fixed costs for the Mark Twain Press increased, would the new break-even point be higher or lower?

multiple choice 1

  • Higher

  • Lower

  • It would remain the same

  • There is insufficient information to answer this question

c. If the Mark Twain Press could decrease the variable cost for each copy of AVoyage to Arcturus, would the new break-even point be higher or lower?

multiple choice 2

  • Higher

  • Lower

  • It would remain the same

  • There is insufficient information to answer this question

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