Question: The step in the consumer decision - making process involties comparing the product or service purchased by buyers with their expectations to determine whether they

The
step in the consumer decision-making process involties comparing the product or service purchased by
buyers with their expectations to determine whether they are either satisfied or dissatisfied.
Select one
A. Postpurchase learning
B. Information search
C. Purchase decision
D. Problem recognition
E. Alternative evaluation
The step in the consumer decision-making process involties comparing the product

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