Question: The steps of the consumer decision - making process, in order, are: need positioning, stimulus response reactions, evaluation of alternatives, purchase decision, postpurchase evaluation need
The steps of the consumer decisionmaking process, in order, are:
need positioning, stimulus response reactions, evaluation of alternatives, purchase decision, postpurchase evaluation
need recognition, information search, evaluation of alternatives, purchase, postpurchase behavior
need recognition, alternative aggregation, reevaluation, purchase decision, postpurchase behavior
information search, need positioning, evaluation of alternatives, product trial, purchase decision, postpurchase satisfaction
need positioning, alternative aggregation and divestment, purchase decision, postpurchase evaluation
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