Question: The term content adjacency refers to: a . advertisements that are targeted based on a user's query b . problems associated with advertisements that run

The term "content adjacency" refers to:
a.
advertisements that are targeted based on a user's query
b.
problems associated with advertisements that run before a user arrives at the home page of a website
c.
placing advertisements to reach consumers based on various traits such as demographics and purchase history
d.
a concern that an advertisement will run near offensive material, embarrassing an advertiser and/or degrading their products or brands
e.
a technique used by online publishers to increase the effectiveness of their campaigns

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