The three stages in the consumer decision making process are ____________, ____________, and ____________.

Select one:

a. Pre-Awareness Stage, Pre-Purchase, Purchase Stage

b. Pre-Purchase Stage, Awareness Stage, Post-Purchase Stage

c. Service Encounter Stage, Pre-Purchase Stage, Post-Purchase Stage

d. Pre-Purchase Stage, Service Encounter Stage, Post-Purchase Stage

2 Which of the following is not a role played by service marketing communications?

Select one:

a. Add value through communication content.

b. Facilitate customer involvement in service production.

c. attract investors.

d. Stimulate demand to match capacity.

3 Supplementary service innovations are the most common type of innovation.

Select one:

a. True

b. False

4Potential ways to reduce conflict and break down the barriers between departments include ____________.

Select one:

a. transferring individuals internally

b. establishing cross-departmental and crossfunctional project teams

c. establishing cross-departmental and crossfunctional delivery teams

d. All of the above

Answer without Explain